Advent of Cruelty Free and Healthier Options for a Sustainable Future

New Delhi [India], March 20 (/NewsVoir): Food security globally is an emerging concern bringing focus to our existing food system and supply chain. World mal Protection aims to transform the food system that fuels mal abuse, impacting people, health and planet. On the occasion of Poultry Day we bring back the focus on how the increasing demand for mal protein is leading to the creation of more and more factory farms.

This is resulting into destruction of forests to produce vast quantities of mal feed, mean more wild mals lose their home and become a major contributor to climate change. The waste and contamination generated by factory farms pollutes our planet. Every year approximately 1.3 million tonnes of pesticides are used to grow crops destined for mal feed. The manure from factory farms pollutes air and waterways. Together these pollutants cause more than 400 dead zones in rivers and oceans where nothing can live. They also contaminate drinking water, edible crops, wildlife and parks areas. To prevent farm mals becoming ill and to accelerate growth rates, they are pumped full of antibiotics. The unchecked overuse of antibiotics across the whole industrial farming system is resulting in antimicrobial resistance in mals, people and the environment.

As part of AAHAAR 2023, the International Food & Hospitality Fair, a flagship B2B event orgzed by India Trade Promotion Orgsation (ITPO), the premier trade promotion body of the Government of India. "The Dawn of a Plant-Based Age" summit was orgsed by Plant Based Foods Industry Association (PBFIA) which alone had more than 300 emerging brands, manufacturers and suppliers working for plant based and cruelty free solutions. The conference was presented by Agricultural and Processed Food Products Export Development Authority (APEDA) and ITPO, co-orgsed by PHD Chamber, supported by Franchise India, EY as Knowledge Partner and Brenntag as the Principal Sponsor.

"This kind of an event helps open doors to new opportunities, avenue and alternative platforms not only for employability, health but for farmers and suppliers. We expect a fruitful outcome of such endeavors which addresses the concerns on food security and provide both for consumers and farmers with healthy and better alternatives. By 2050 food security will be a major concern and this is the right time to address this issue for a sustainable future," said Shri Narendra Singh Tomar, Union Minister of Agriculture and Farmers Welfare in the inaugural event "Dawn of a Plant-Based Age" in Aahaar 2023.

"World mal Protection is working to transform the food systems where respect for mals and nature sits at the heart, which equitable, sustainable, resilient, and capable of feeding the world. The high quantity, low-quality intensive mal farming practices results in mal, human and environment suffering on a global scale. We need to work together to move consumers, corporates and policy makers to focus on plant-based food to help protect mals, people and plant, and initiative like this is a key step forward to reduce mal suffering and cruelty to farm mals," said Gajender K Sharma, Country Director, World mal Protection India.

"India has the potential to become a major supplier of plant-based proteins globally. The 'Dawn of a Plant-Based Age' conference is a steppingstone in realising that potential and opening up prospects for plant-based foods and plant proteins. It is critical for India to fully embrace and engage in this expanding industry, seeking cost-effective supply sources and developing innovative environment. Let us work together to create a sustainable and compassionate future for all with the Plant Based Navratri Campaign 2023, Switch to Plant-Based Foods - Navaratri Se Shubharambh, "said Sanjay Sethi, Executive Director, PBFIA.

The future is to end intensive mal farming that believes can feed populations whilst ignoring health and climate impacts fueling mal cruelty and abuse. There is a need to explore alternatives like plant-based foods that are better for mals, farmers, consumers, and planet.

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