Digital Marketing Jobs: Digital marketing likely to provide 60-65 lakh jobs by 2025

By Lokmat English Desk | Published: December 13, 2022 11:48 AM2022-12-13T11:48:04+5:302022-12-13T11:48:04+5:30

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The country's economy is looking to take a big leap. Inflation is on the rise, days of economic recession have begun in western countries. A few years ago, those who got jobs worth lakhs, now it's time to become jobless.

Internet opened the window to the common man 15-20 years ago and brought about a big revolution. After this, digital marketing started to gain ground. Due to the excessive use of social media, this marketing has started its golden days.

In 1986 internet started in India but its usage was limited. It was launched for general public in 1995. By 2020, 71 crore youths have started using the internet. Today this number is around 83 crores.

Companies started offering their services to people through the Internet. This was the beginning of digital marketing in India. In 2023, according to the CAGR report, the digital market sector is targeted to spend Rs 35809 crore by Indian companies.

The digital marketing cap in the country is currently close to $200 billion. According to a McKinsey Global Institute (MGI) report, 60-65 lakh jobs are likely to be created in the digital marketing sector by 2025. So this industry is in dire need of skilled people.

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