COVID-19 hits ad spend, difficult time ahead for us: Alphabet

After weathering the coronavirus pandemic in the first quarter, Googles parent company Alphabet is almost certain about really tough times ahead as advertising spend has nosedived while billions of users are only searching for the coronavirus-related queries and not about commercial ones.

came into view, Google delayed some ad launches and prioritized supporting customers as many adjusted their strategy.

 

"We are focused on products where we can help most advertisers and merchants during the crisis," said Pichai.

( With inputs from IANS )